Marco Giordani, the CFO of MFE-MediaForEurope, which is backed by the Berlusconi family, has been appointed the new chief executive officer of Germany's ProSiebenSat.1. He succeeds Bert Habets, the former RTL Group CEO who has been leading the broadcaster since 2022, in a major management shake-up at the German media group. Habets stepped down after MFE-MediaForEurope completed its takeover in September, triggering a strategic leadership shift for ProSiebenSat.1. Giordani’s appointment signals a new phase for the company as it focuses on growth across digital, streaming, and cross‑platform advertising in Germany and Europe. The move also highlights MFE’s expanding influence in European television as the Berlusconi-backed group integrates ProSiebenSat.1 into its broader media portfolio. This leadership transition comes amid heightened competition in Germany’s media market, including streaming platforms, ad‑tech innovation, and international content partnerships.