Spamflix, the Lisbon-based platform known for reviving cult cinema, is launching a new program called Cinema of Desire at the Marché International du Film Classique (MIFC) in Lyon. This ambitious restoration project brings together Spamflix and Cinemateca Brasileira to reclaim a forgotten chapter of Brazilian film history. At MIFC, Spamflix will showcase the 4K restoration of The Magic Eye of Love (O Olho ...), a title central to Brazil's erotic cinema heritage and the broader 'Cinema of Desire' movement. The project aims to preserve and re-present rare titles that shaped the country's cinematic landscape, offering modern audiences access to a bygone era of Brazilian film. By partnering with Cinemateca Brasileira, Spamflix is ensuring that the film's archival quality, color, and sound are restored to contemporary standards while maintaining historical authenticity. The collaboration signals a growing trend in international film restoration and niche streaming platforms reviving overlooked works for new generations of cinephiles. Cinema of Desire expands Spamflix's catalog beyond mainstream titles, highlighting curatorial expertise and the platform's commitment to endangered cinema. The initiative also aligns with MIFC's mission to celebrate classic and cult cinema, attracting collectors, scholars, and general fans to Lyon's film market. Details of the program, including additional titles, screening dates, and availability on Spamflix's platform, will be announced at MIFC. The project underscores the importance of preserving Brazil's film heritage and positions Spamflix as a key player in the global restoration and distribution of cult cinema.