Beta Cinema, a leading film sales agency, today announces strategic leadership changes designed to strengthen its global distribution and acquisition strategy. Moritz Hemminger joins Beta Cinema as head of sales and acquisitions, bringing extensive expertise in rights acquisitions and deal structuring. In his newly expanded role, Hemminger will lead acquisitions strategy and oversee sales across Spain, Australia, and all Asian markets, reinforcing Beta Cinema’s presence in key international territories. Tassilo Hallbauer, formerly head of sales and acquisitions, has been promoted to executive vice president of sales, acquisitions and international co-productions. In this expanded capacity, Hallbauer will drive international co-production partnerships and guide ongoing sales operations across major regions, accelerating growth and expanding Beta Cinema’s catalog and deal flow on a global scale. Together, Hemminger and Hallbauer position Beta Cinema to capitalize on emerging market opportunities, deliver a more robust slate of film titles to global buyers, and strengthen collaborations with international producers. Beta Cinema remains committed to connecting outstanding films with audiences worldwide through strategic leadership, targeted market focus, and enhanced cross-border co-productions.